Most notable among them is Apple's latest MacBook Neo PC. The 13-inch computer is available at a special discount, which brings the MRP to as low as Rs 39,069 against the MRP: Rs 69,900.

Students and teachers with a valid ID are eligible for a Rs 6,990 discount. And, if the customer has an old laptop in working condition and trades it in for a MacBook Neo, they can claim up to Rs 12,500. Additionally, they get an exchange bonus of Rs 7,000. And, finally, the customer gets the additional benefit of Tata Neu Coins worth Rs 4,341. This can be cashed to further reduce the price to Rs 39,069.

MacBook Neo: Key features you should know about Apple PC

The MacBook Neo series laptop features a sturdy aluminium casing. It sports a 13-inch LED-backlit Liquid Retina display (2408x1506p) with IPS technology, 500 nits peak brightness, supports one billion colours, sRGB colour and pixel density of 219 ppi (pixels per inch). It also features the trademark Magic Keyboard, found in premium MacBook models. It promises to offer a precise and comfortable typing experience. And, it also comes with the large Multi-Touch trackpad and supports tap, pinch, swipe and click gestures.

Apple MacBook Neo comes with mechanical Magic Keyboard.

For security, Apple has incorporated TouchID, and like any Apple product, MacBook Neo features state-of-the-art user privacy controls across apps and the system.

For communication, it features a full HD 1080p FaceTime HD camera, which promises to provide a clear and crisp appearance on video calls. Also, it houses two side-firing speakers to deliver immersive sound, and dual microphones, which can isolate and enhance the user's voice for crystal clarity during calls.

As far as connectivity is concerned, it features two USB-C ports and a headphone jack in addition to Bluetooth 6.0 and Wi-Fi 6E (802.11ax).

Under the hood, MacBook Neo houses the Apple A18 Pro chipset, the same as the iPhone 16 Pro series. It features a 6-core CPU with two performance cores and four efficiency cores. It also comes paired with a 5-core GPU and a 16-core Neural Engine. It supports 60GB/s memory bandwidth and Hardware-accelerated ray tracing, which promises an immersive gaming experience.

Apple MacBook Neo.

MacBook Neo comes packed with all the right configurations to be able to run all productivity tools and also generative Artificial Intelligence (gen AI)-based apps and Apple Intelligence features. And, thanks to macOS Tahoe, it is well optimised to work with iPhone and iPad. With the Handoff feature, users can start a task on MacBook Neo and continue it on iPhone, while Universal Clipboard allows users to copy and paste content between devices.

It features a built-in 36.5-watt-hour lithium-ion battery, and with a full charge, it can deliver 16 hours of battery life. The company offers a 20W USB-C power adapter and a USB-C Charge Cable (1.5 m).