After launching the premium Galaxy S26 series smartphones, Samsung has introduced the 'Galaxy Forever' programme in India.

The Galaxy Forever programme is a very lucrative offer.

It promises customers a 50 per cent upfront discount on an assured buyback after one year, with a no-questions-asked return policy.

For now, Samsung is offering two premium phones -Galaxy S26 Ultra and Galaxy S26 Plus with the Galaxy Forever. Users need to pay only half the device cost in 12 no-cost EMIs via Credit Card or Samsung Finance+ plans.

After one year, customers who opted in through the Credit Card payment mode can return and receive a 50 per cent assured buyback, either directly or by retaining and paying the remaining 50 per cent through an additional 12 no-cost EMIs.

Samsung Galaxy Forever plan.

Quick summary - click for full detailsConcise summary of key highlights

Samsung rolls out 'Galaxy Forever' programme in India

In one lineSamsung launches 'Galaxy Forever' program in India offering discounts and buyback options for Galaxy S26 series.Key highlights• Galaxy Forever programSamsung introduces a program in India offering 50% upfront discount on Galaxy S26 Ultra and S26 Plus with a 1-year buyback option.• Payment flexibilityUsers can pay via 12 no-cost EMIs using Credit Card or Samsung Finance+ plans, with options to retain or upgrade after one year.• Samsung Care+ inclusionThe program includes Samsung Care+ with accidental and liquid damage protection for 13 months, valued at Rs 13,999.• Comparison with Google PixelGoogle offers a similar Pixel Upgrade Program with zero down payment, low monthly EMIs, and early upgrade options after 9 payments.Key statistics50%Buyback discount offeredRs 13,999Samsung Care+ coverage valueRs 2,083 per monthGoogle Pixel Upgrade EMI starting priceProcessed with AI. Reviewed by DH Digital Team.

Customers who opted for Samsung Finance+ need to return and upgrade to the next Galaxy flagship smartphone. To retain the device, customers would be required to pay the remaining 50 per cent in the 13th month.

Galaxy Forever plan also includes Samsung Care+, and this covers Accidental and Liquid Damage Protection with zero deductibles worth Rs 13,999 for 13 months.

In a related development, Google offers a similar plan for Pixel phones in India.

Called Google Pixel Upgrade Program, it facilitates Google Pixel phone ownership via a zero down payment and zero interest, and a low monthly instalment plan starting at Rs 2,083 per month.

And, the icing on the cake is the option to upgrade to the newest Pixel phone after just nine EMI payments, regardless of the old phone's condition.