Knighthead Capital Management LLC, NFL legend Tom Brady's partner firm, has secured a stake in Birmingham Phoenix, a cricket team playing in The Hundred.
The investment firm placed a winning bid of £82 million on the opening day of the ECB's sale of the eight Hundred franchises.
The £82 million represented 100% of Birmingham Phoenix's value, meaning that Knighthead will pay around £41 million for a 49% stake in Phoenix. The company Knighthead hasn't commented on the deal as of now. The English Cricket Board and the Warwickshire county are also yet to make a statement on the deal.
The seven-time Super Bowl winning quarterback's association would be much-needed support to this newest form of cricket. The sport, which has been trying to widen its global presence, will also reap intangible returns on the association.
Not so long ago, Brady had acquired minority stakes in another club in the locality, the Birmingham FC. The soccer club, although suffered a huge drop after being relegated last season, has maintained a strong fanbase and an increase in viewership after the latest investments.
The ECB used a sealed bid process to sell franchise stakes. Knighthead was declared the winner in a contest with only two shortlisted investors. Global fund manager CVC Capital was initially on the shortlist, but it is unclear if they submitted a bid.
The next step is to finalize the agreement within eight weeks following the ECB's auction, set to conclude on February 10. This will involve deciding whether to make the payment upfront or in installments over five years.
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London Spirit lifting the Hundred trophy in 2024 (Image via Open Source/X)CVC Capital, which owns 2022 IPL winners Gujarat Titans, had also placed a bid on the Oval Invincibles. However, Reliance Industries Ltd. bagged the Surrey-based team for about £123 million. RIL placed the highest bid in a live virtual auction, a process set by the ECB, to decide the winner when more than two investors were shortlisted.

