Starting a new business from scratch is a complex task which doesn't just end with getting your new business venture registered. The budding entrepreneurs are required to hire agencies and vendors to look after the initial business functions including branding, PR, market research, H R requirements and so on.
While, the bigger enterprises have big money and committed teams to carry out these functions smoothly. Generally, it is the new startups and small businesses, who find it extremely difficult to shine through the crowd, irrespective of how good their services or idea is.
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