Kamal Haasan is enjoying a strong comeback after the success of his 2022 film Vikram. Despite Indian 2 not doing well, his contribution to the massive success of Kalki 2898 AD has kept him in the spotlight.
He also has a decent lineup of upcoming films like Thug Life. The shooting of this film just wrapped up, and soon after, rumors about a major OTT deal surfaced.
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According to reports, Netflix has secured the digital rights for Thug Life for a massive 149.70 crores, making it the highest OTT deal in Tamil cinema so far.
This has surpassed the previous record held by Thalapathy Vijay's The Greatest Of All Time, which had a 125-crore OTT deal. While there's no official confirmation yet, the news has caused quite a stir in the industry.
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Vikram's massive success was largely due to having a contemporary director like Lokesh Kanagaraj, who resonates well with today's audiences.
Kamal Haasan's contribution to Kalki 2898 AD was minimal, with many other factors driving its success.
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His last film, Indian 2, was a box office disaster and even underperformed on Netflix, drawing poor viewership numbers.
Now, Netflix has taken a huge gamble by investing heavily in Thug Life, directed by Mani Ratnam, whose recent films haven't connected with younger audiences.
Mani Ratnam, once a celebrated filmmaker, is seen as a spent force now. This makes Netflix's deal for Thug Life riskier than it is safe.
Thug Life marks the reunion of Mani Ratnam and Kamal Haasan after 37 years. Their last collaboration was Nayakan, released in 1987, which is still considered one of the greatest films in Indian cinema history.
In terms of OTT deals, Thug Life has surpassed other major Kollywood films. Other notable OTT deals include Leo at 120 crores, Jailer at 100 crores, and Good Bad Ugly at 95 crores.

