Pradeep Ranganathan's Dragon movie, directed by Ashwath Marimuthu, was released in theatres on February 21st and has received positive responses from the audience and is doing exceptionally well in box office collections.
Love Today, which was Pradeep Ranganathan's debut movie as an actor and was also directed by him, was a huge blockbuster in Tamil Nadu. At the same time, the movie opened a huge market for Pradeep Ranganathan in the Telugu states after its Telugu release.
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Even after the success of Love Today in the Telugu market, the makers of Dragon neglected the Telugu states by not doing proper promotions. Even though Dragon is now doing good business in the Telugu version too, it's only because of Love Today's success and not due to the Dragon team's promotions.
If the Dragon team had done proper promotions in the Telugu states, it would have performed exceptionally well in the market, and maybe it would have done wonders in the Telugu version.
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However, just with word-of-mouth buzz and online promotions, the Dragon Telugu version has almost 50.3K bookings on the BookMyShow ticket booking platform on Day 2.
It looks like the team has wasted a potential jackpot in the Telugu states. Let us wait and see how the Dragon Telugu version performs at the box office in the coming days.