One such big film that could be facing this crisis would be Harihara Veera Mallu, which has deputy chief minister Pawan Kalyan.
As the film is preparing for release on July 24, there is this imminent risk of virtually relentless attacks that the film would be facing from YSR Congress social media ecosystem.
Considering the fact that this very same social media group had earlier attacked films like Laila, they would certainly be going all out against this Pawan Kalyan film.
Fantastic 4 Reviews: MCU Back? Can it Face Saiyaara
While Kalyan has been propagating the film as a strong Hindutva narrative oriented film, YSR Congress social media ecosystem will fight relentlessly to kill down the prospect of the film.
We can expect virtually non stop trolls and morphed photos from the film right after the release. A strong hate campaign is expected to be conspired against the Pawan Kalyan film.
This has become an infamous practice that is directly affecting the film industry and certain measures have to be taken against the same. But there might not be any immediate solution for Hari Hara Veera Mallu which is arriving in a couple of days.
Subsequently, the content must be bang on point for the film to be overpowering with social media hate from targeted groups. The stardom of Kalyan will take care of the openings, and the run from the second day will be based on the content that's on offer.
Manaswini KManaswini is a senior writer with extensive experience covering Telugu cinema, as well as the broader Indian film landscape, including Bollywood, Tamil, and other regional industries. With a strong focus on NRI (Non-Resi…