He recently scored a big hit with a content-oriented film.
The Hit Credit went to the debut director and other factors than the hero.
Meanwhile, a 'Lucky' Producer started a Big budget film with this hero. A newcomer is directing the film.
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It was an ambitious project. At the start, it was planned on a budget of 65-70 Crore.
Now the movie budget has gone up to 130-135 Crore which is a massive shock.
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Given the situation of the non-theatrical market and the theaters, this is worse than a gamble.
But then, it is how the industry operates!
The makers are however confident that the content will do the trick for them.