Allu Arjun's highly anticipated Pushpa 2 will be released in various high-end formats like IMAX, 3D, Dolby, D-Box, ICE, and 4DX on December 5. However, there's a lot of debate going on about the decision to release it in IMAX.
Many feel that Indian directors don't fully understand the concept of IMAX. Since Pushpa 2 wasn't shot using IMAX cameras, people are questioning how it will work in IMAX-some even joking that it might just be cropped for the format.
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This has led to claims that the release is just a way to make more money.
Pushpa 2 is a typical commercial entertainer with plenty of heroism and such films usually don't need a grand format like IMAX, 3D, or 4DX.
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While Allu Arjun fans are eager to see their idol in such a large-scale presentation, many on social media see it as a cash-grab scam just to boost ticket prices and box office revenue.
Ticket prices for Pushpa 2 in these formats are expected to rise sharply, reaching 500-700 rupees in India, and even higher in the US, with some tickets priced at $35 or more.
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Some Hollywood fans are frustrated that Nolan's Interstellar is not getting an IMAX re-release in India in December because Pushpa 2 is all set to grab the IMAX screens.
The decision to release Pushpa 2 in these high-end formats has met with mixed reactions.