Dailyhunt
Pushpa's OTT Platform, Amazon Struck Gold

Pushpa's OTT Platform, Amazon Struck Gold

Mirchi 9 1 year ago

Allu Arjun and Sukumar's Pushpa 2: The Rule will test its luck in theaters tonight, bringing the three-year-long wait for the team to an end.

Pushpa 2: The Rule is the most hyped sequel since Baahubali 2, surpassing films like KGF 2 in popularity, especially among Hindi audiences.

OTT Clash: Mixed for One, Positive for the Other

Pushpa: The Rise became a phenomenon, gaining massive viewership on Amazon Prime Video and even piracy platforms. Despite this, the film earned significant revenue in Hindi and worked wonders for Prime's OTT platform.

With Pushpa 2: The Rule set for release, many viewers are revisiting the first part to refresh their memory and prepare for the sequel.

OTT Wins: Multiplexes Pushed Out of Malls

Streaming platforms rarely get such opportunities. Prime got lucky as audiences flock to rewatch the first installment.

Dailyhunt
Disclaimer: This content has not been generated, created or edited by Dailyhunt. Publisher: Mirchi 9