A recent poster for Akshay Kumar's upcoming film 'Sky Force' has found itself in the middle of an online controversy.

The poster featured a solo picture of Veer Pahariya, who is making his debut with the film.

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Users on social media have duly pointed out the irony in the situation, highlighting the importance of Akshay Kumar in the film.

While the film is heavily banking on the brand value and star power of Akshay to perform well at the Box Office, making a debutant actor the prime focus of the posters seems rather counterintuitive.

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Fans are of the opinion that if Akshay is the main face of the film, it should be reflected as such in the posters as well.

While it is true that Akshay is going through a rough phase of its own, he does have the capacity to attract crowds into theatres solely due to his name.

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Veer Pahariya doesn't have any such ability as of now, as he is too new in the industry, literally known by nobody.

Social media has been very expressive on the matter, with users voicing their opinions in the comments.

One user said, "The poster looks good, but sidelining Akshay in marketing is a questionable choice."

Another commented, "This is unfair to Akshay Kumar. The movie's promotions should highlight him, not a debutant."

With the film set to release on January 24th, fans are excited to know if the promotional dynamics will reflect itself in the film as well.