Kannur: Payyannur Vellur Janatha Milk, a prominent name in the dairy distribution sector of North Malabar, has launched a new milk brand for consumers as part of the New Year celebrations.
The new product, branded as 'Chai Master', has been specially developed to suit tea and coffee preparation.
Officials stated that the new initiative from Janatha Milk, which has been consistently supplying milk and dairy products with a strong focus on quality and trust, promises enhanced taste and superior quality for consumers. The product has been designed keeping in mind the specific requirements of hotels, tea shops and restaurants.
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The distribution inauguration was carried out by Payyannur Municipal Chairman Adv. Sarin Shashi. The first sale was received by Mahesh Muthazham, President of the Payyannur Unit of the Hotel and Restaurant Association. Members of the Janatha Milk management committee, employees, trade representatives and representatives from the hospitality sector were present at the event.
Janatha Milk officials said that 'Chai Master' is produced using high-quality milk sourced from local farmers. They also added that more products will be introduced in the future in line with changing consumer demands.
Participants expressed confidence that this new venture, introduced as a New Year offering to consumers, will mark another milestone in the growth journey of Janatha Milk.