Shangri-La Bengaluru has appointed Saheli Chaudhuri as the new Director of Marketing and Communications.

She brings over fifteen years of experience across luxury hospitality brands and corporate environments.

In her new role, Chaudhuri will lead the hotel's strategic marketing initiatives, with a focus on strengthening its market presence. Her expertise includes brand positioning, media relations, digital marketing, cross-brand collaborations and celebrity partnerships, with an emphasis on developing brand narratives and campaigns.

Saheli will lead the hotel's strategic marketing initiatives, further strengthening its presence in the region.

Her expertise spans brand positioning, media relations, digital marketing, cross-brand collaborations, and celebrity partnerships, with a strong focus on crafting compelling brand narratives and impactful campaigns.

Throughout her career, Saheli has worked with leading hospitality and lifestyle brands including IHG Hotels & Resorts, Zuri Group Global, DAN Hospitality, MRG Hospitality, and Marriott International, where she played a key role in driving brand visibility and executing strategic marketing initiatives.

Rahul Joshi, General Manager, Shangri-La Bengaluru, said: "We are delighted to welcome Saheli to Shangri-La Bengaluru. With her extensive marketing expertise, we look forward to further strengthening the hotel's brand narrative and enhancing the positioning of our dining and lifestyle experiences."