New Delhi, India | March 2026
Socio Labs, a Shopify, Google & Meta ads partner and performance marketing company in India, has documented a portfolio of ₹200 Cr+ ad spends to drive ₹2500 Cr+ revenue in the last year for the fashion, D2C, and e-commerce sectors.
According to the brand, average return on ad spend (ROAS) was 5.2X, in line with a consistent business environment.
The update is in lieu of the fact that brands are placing more emphasis on profitability and efficiency and are evaluating marketing partners on the basis of how they affect the revenues and cost control in digital channels.
Strong Performance Across Key Business Metrics
The company demonstrated solid line-by-line year-over-year improvements in key metrics such as return on ad spend (ROAS), cost per customer acquisition (CAC), and conversion rates.
In the fashion segment, it involved up to 16X ROAS on Meta ads in one of its campaigns in the recent past 12 months, testifying to run superior campaigns even in highly challenging digital verticals.
Expanding Presence Across High-Growth Segments
Socio Labs serves brands across industries such as:
- Fashion brands
- Direct-to-consumer (D2C) businesses
- Beauty and skin care segment
- E-commerce and retail companies
Its category-based operating model allows campaign strategy to be aligned with consumer behavior to elevate both efficient acquisition and repeat purchase.
Execution Model Focused on Business Outcomes
The agency follows a structured approach to performance marketing centered on business impact. This includes:
- Revenue-focused campaign planning
- Controlled customer acquisition costs
- Full-funnel performance tracking
- Continuous testing and optimization
A spokesperson for Socio Labs said,
"Campaigns are designed to address business challenges and deliver outcomes aligned with business goals. The focus remains on improving efficiency and supporting scalable growth."
Integrated Approach to Performance and Creative
Socio Labs is a data-driven creative agency that provides platform-based solutions and services for social campaigns. With this view the agency brings targeting, messaging, and conversion funnel alignment to the table to produce uniform results at all levels of spend.
This approach has supported brands in:
- Improving conversion rates
- Maintaining efficiency at higher ad spends
- Building stable and scalable performance systems
Growth Backed by Structured Execution
Established by Nayan Mittal in 2019, Socio Labs has evolved to be a performance agency for brands within the industry and across the globe. Its expansion has been fueled by relentless implementation and problem-solving and a commitment to consistently achieving results.
Outlook
As pressure mounts for accountable marketing spend, Socio Labs is continuously evolving its analytic, campaign optimization, and cross-platform execution capabilities to enable brands to reach and maintain long-term growth.
About Socio Labs
Socio Labs is a performance marketing agency providing data-driven growth solutions to brands in fashion, D2C, and e-commerce and more. Bringing structure to execution, sophistication to analytics, and disciplined constancy to optimization, the company is focused on delivering sustained business results.
Media Contact
Socio Labs
Business & Media Inquiries
9650750546
Closing Statement
With its stable output in KPIs and management of large campaigns, Socio Labs is increasingly gaining traction as a performance marketing company in India.
It is a performance marketing agency in India catering to the brands whose core focus is ROI-driven growth.