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    L&K Saatchi & Saatchi wins global communications mandate of Rotimatic; rolls out inaugural global brand campaign

    Mumbai : Ask any household in India as to what brings the family together as a single unit every single day, and the answer would invariably be food. It's an activity that witnesses the coming together of all members of the family, irrespective of the task they are occupied with, and sit together to consume a meal. This becomes...

    • 3 hrs ago
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    Zee LIVE brings National edition of Culture festival Arth to New Delhi, this February

    Delhi : Arth -A Culture Fest, an Intellectual Property of ZEE LIVE, with an aim to understand and find meanings of the Indic civilization and discover its soul, is coming back with its second edition. This will be held at the lawns of the Indira Gandhi National Centre for the Arts (IGNCA) in New Delhi on 8th, 9th and 10th of February 2019.The first regional...

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    Ipsos India in overdrive with Mystery Shoppers

    New Delhi: Barely two months since Ipsos launched Mystery Shopping in India, apart from marketers who are capitalizing on the opportunity for securing unbiased feedback from customers to improve products and services, there is also an interesting opportunity emerging from the consumer's standpoint. The opportunity to experience products and services at first hand, to evaluate every aspect of...

    • 5 hrs ago
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    Taproot Dentsu bags advertising mandate for Big FM

    Mumbai : Taproot Dentsu, the creative agency from Dentsu Aegis Network, has acquired advertising duties for 92.7 Big FM India, one of India's largest radio networks, following a multi-agency evaluation. The agency will service the account from its Mumbai office. The mandate entails strategic positioning, product reach and frequency and re-packaging the channel as a whole. Taproot Dentsu...

    • 6 hrs ago
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    Shemaroo Strengthens its International Business Team with Sanjukta Ghosh and Nikhil Singh

    Mumbai: Shemaroo Entertainment Limited,has strengthened its International Business team with two new hirings at leadership positions. The company has appointed Sanjukta Ghosh and Nikhil Singh, both at the position of Assistant Vice President - International Business. Both Nikhil and Sanjukta will report directly to Kaushal Nanavati, VP International...

    • 7 hrs ago
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    Cinépolis celebrates yet another successful year of National Popcorn Day with patrons

    Mumbai: Cinépolis celebrated yet another lively and memorable National Popcorn Day #CinépolisPopcornDay. Movie connoisseurs from across Delhi and Mumbai were invited to enjoy a day-long series of festivities at Cinépolis DLF Place, Saket and Cinépolis Andheri. As part of the celebrations, Cinépolis brought alive the concept of a popcorn family through...

    • 7 hrs ago
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    Zenith launches global culture initiative to transform Blue Monday into Zenith Monday

    Mumbai: Zenith wants to make the world a more positive place. Blue Monday - the third Monday in January - is known as the saddest day of the year, so Zenith offices around the world are working together to bring happiness to their communities. Matt James On 21 January, Zenith is encouraging its more than 6,000 employees across the network to participate in...

    • 8 hrs ago
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    The Quint's "Me, The Change" event Celebrates India's First-time Women Voters

    Mumbai : With 10 incredible women taking center stage at Delhi's Pullman Hotel in Aerocity, The Quint's "Me, The Change" event, presented by Facebook India, was an evening exemplifying the spunk and grit of India's first-time women voters. Acclaimed actor Taapsee Pannu felicitated women achievers from across India - a Santhali RJ, an...

    • 8 hrs ago
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    Havas Group India appoints Mayur Hola as National Creative Director for Havas Creative

    Mumbai: Havas Group India has appointed Mayur Hola as National Creative Director, for Havas Creative, effective immediately. Hola will be closely working with Bobby Pawar, Chairman and Chief Creative Officer Havas Group India to lead a refreshed creative proposition by leveraging Havas Group's integrated capabilities. Based out of the Gurgaon office Hola...

    • 9 hrs ago
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    Dentsu Aegis Network appoints Henry Tajer as new CEO for Australia & New Zealand

    Dentsu Aegis Network has roped in Henry Tajeras the CEO for Australia and New Zealand operations that follows an extensive global executive search. Tajer will now take over the top role at Denstu from long-serving executive Simon Ryan, who most recently joined Carsales.He assumes the new role from 18th February and will be based at Dentsu Aegis Network's Sydney...

    • 10 hrs ago

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