Infrastructure marketing demands a distinct strategy from consumer marketing: Vijay Sampathkumar, Refroid TechnologiesMedianews4U.COM• 3d ago
CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi IndiaMedianews4U.COM• 4d ago
The larger shift is from "agency economics" to "intelligence economics": Amit Verma, NYXMedianews4U.COM• 5d ago