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HR-Tech startup, iXceed forays into Digital Marketing Services

New Delhi: After making a mark in the HR domain, iXceed - HR-Tech start-up, now expands its portfolio services by offering digital marketing in tandem with the clients' demands. Marketers-as advocates for consumers in every business-have a critical role to play. Digital Marketing is a major driver for most of the organization's growth agenda and Ixceed wants to drive that growth for the brands.

iXceed strives to offer each client with a uniquely tailored digital marketing solution that ranges from strategy formulation, varied types of content including video content, running targeted campaigns, search engine marketing (SEM), search engine optimization (SEO) to social media marketing (SMM) , that will always keep them on their customers' radar.

The digital marketing team aspires to make it effortless for brands to peer into markets across India and Europe by creating corporate videos, infographic animation, and animated tutorials for their clients. In a world where videos are around 600% more effective than contextual mail or print content, iXceed can help you remain relevant and visible without spending a fortune.

Digital marketing unleashes a brand's complete potential to offer the best experience to their customers. In the current financial scenario, the pandemic-stricken market demands a little "extra" effort from the companies. In a world of social distancing and quarantines, digital marketing is the only way to connect the companies to their current, displaced, and new customers.

Talking on the introduction of new services, Yogita Tulsiani, M.D, iXceed Solutions said, "While consumers may not leave the safety of their homes any time soon, they have unabated access to their mobile phones, iPods, laptops, and PCs. That gives the brands the opportunity to renew old relationships and create new ones by using existing social media channels as well as push notifications."

iXceed's prominent presence in both the European and Indian markets give global companies and organizations the perfect opportunity to cement their presence on digital platforms across both markets.

iXceed is looking to help organizations new and old, which want to expand in the Europe-India corridor. An organization that has associations in India in terms of product development and aspires to expand in Europe, our offering can help them position well for the market Indian organizations can now gain a stronghold in the European key markets, while the UK and European players can explore the Indian market, and target one of the world's largest economies, with greater knowledge and preparation thanks to our talented and experienced digital marketing team.

The company will be targeting and offering services to small and medium-sized businesses (SMBs) and larger global corporations in Europe, US, and India with the opportunity to scale up their operations and explore new markets via digital media

Currently, iXceed is proceeding into digital marketing with 15 members strong team, where each member has been chosen carefully due to their ability to contribute to brand activation and planning, social media marketing, content creation skills, and technical know-how.

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