Mumbai: The country's largest outdoor Advertising agency, Times OOH is engaging Mumbai airport passengers with the perfect travel companion from Van Heusen - their athleisure range for men and women. The brand is letting travelers experience how its line would look on them by creating a GIF to showcase their on-point travel look.
Van Heusen's Athleisure range is both versatile & comfortable without compromising on functionality & style. Since Athleisure is about being travel ready, the brand hosted an activation at the airport to help travelers create a gif of their travel look in partnership with Times OOH. It also chose to promote its innerwear range on the new digital media arrays.
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