New Delhi: Catering to the rapidly growing demand for digital entertainment post-lockdown, ShopClues, India's leading online marketplace, has entered into a strategic tie-up with ShemarooMe, the OTT video streaming service from India's leading content powerhouse Shemaroo Entertainment Limited.

With this collaboration, ShopClues has marked its foray into the services market offering its customers, particularly all Indian and regional cinema viewers, unlimited entertainment services that they can purchase through subscriptions from the ShopClues app or at www.shopclues.com. The sale of ShemarooMe subscriptions is live on both platforms of ShopClues.