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Snabbit appoints Ramesh Srinivasan as Head of Growth and Revenue

Snabbit appoints Ramesh Srinivasan as Head of Growth and Revenue

Medianews4U.COM 6 hrs ago
Bengaluru: Snabbit, India's quick home services platform, has appointed Ramesh Srinivasan as Head of Growth and Revenue, as the company looks to scale its customer base, expand into new categories and strengthen its monetisation strategy.
In his new role, Srinivasan will oversee growth, marketing and revenue, bringing customer acquisition, retention, brand building and monetisation under a single leadership mandate. He will focus on driving demand across Snabbit's home services portfolio, including house help, home cooks and beauty. Srinivasan joins Snabbit from PhonePe, where he worked across growth and marketing for payments and financial services. Prior to PhonePe, he was associated with Flipkart, where he worked across private labels, loyalty and refurbished commerce, besides leading marketing for core categories and flagship festive sales.

At Snabbit, his mandate will combine brand building with the local demand planning required by the company's operating model, where demand and supply are matched hour by hour across individual nanomarkets.
 Aayush Agarwal[/caption] Aayush Agarwal, Founder and CEO of Snabbit, said, "Our business is built on matching demand and supply, hour by hour, at a nanomarket level. I am excited to have Ramesh lead the demand side of that equation. His experience scaling some of India's largest and most trusted consumer platforms will be invaluable as we build Snabbit into a multi-category platform that can serve tens of millions of households."Ramesh Srinivasan, Head of Growth and Revenue at Snabbit, said, "Snabbit is moving everyday household needs from informal networks onto a platform people can trust.

Building that trust and making Snabbit a habit are central to the growth opportunity. I look forward to working with Aayush and the team to build demand, one nanomarket at a time."
The appointment follows the recent additions of Abhinav Ankur as Chief Business Officer and Pradeep Yadav as Head of Operations, strengthening Snabbit's leadership across business, supply and fulfilment, and demand as it expands its multi-category offering. Snabbit has completed more than 10 million jobs since its launch and recently crossed 115,000 jobs in a single day. The platform currently operates across more than 200 micromarkets in five urban markets, including the Mumbai Metropolitan Region, Delhi NCR, Pune, Hyderabad and Bengaluru.
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