Bengaluru: VerSe Innovation, the parent company of Dailyhunt, Josh, NexVerse.ai, Magzter and Oneindia, has announced the appointment of Prasanna Prasad as Chief Product and Technology Officer (CPTO).
His mandate includes building a unified intelligence layer across platforms to enhance personalisation, improve content relevance, empower creator ecosystems, and drive next-generation advertising technology and monetisation efficiency through agentic AI systems and automation. The appointment comes at a time when VerSe is scaling its AI-led product portfolio, aiming to build intelligent systems that deliver measurable outcomes for brands and advertisers while deepening user and creator engagement.
Umang Bedi[/caption] Umang Bedi, Co-Founder, VerSe Innovation, said, "AI is becoming central to how digital platforms are built, scaled and monetized. At VerSe, we see this as a structural shift that will define the next phase of growth across content, creators and advertising.Prasanna brings deep experience across engineering, data science and AI-led platform transformation, along with a strong track record of building high-scale, privacy- first systems. As we continue to sharpen our focus on AI across our products and ad tech stack, his leadership will be important in strengthening our technology foundations and driving more efficient, intelligent outcomes across the ecosystem."Prasanna Prasad, Chief Product and Technology Officer, VerSe Innovation, said, "As platforms scale, the role of technology shifts from enablement to differentiation. The focus then moves to how consistently systems can translate intelligence into real outcomes, whether in user experience, content relevance or monetization efficiency. At VerSe, the emphasis will be on driving greater precision and coherence across systems so that performance becomes more predictable and scalable over time. I'm excited to join at this point and contribute to shaping the next phase of the company's growth."

